Borwita Encourages Employees to Cut Plastic Waste, One Simple Step at a Time
In today’s fast-paced world, single-use plastic has become part of everyday convenience but it comes at a cost to our planet. The good news? Real change doesn’t always require something big. Sometimes, it starts with something as simple as bringing your own tumbler.
That’s exactly the spirit behind Borwita Citra Prima’s Bring Your Own Tumbler campaign. As a leading FMCG distributor in Indonesia, Borwita invited employees across all branches from Surabaya and Makassar to Sidoarjo and Bali to bring their own reusable bottles and lunchboxes to work. A simple step, with powerful impact.
Small Habits, Big Impact
The message was simple yet strong:
“Let’s reduce plastic waste. Bring your own tumbler and eco-friendly lunchbox.”
The campaign was promoted through posters displayed in office areas, encouraging everyone to join in. And the response? Amazing. Employees eagerly took part, proudly documenting their efforts to go green. Slowly but surely, a more sustainable spirit began to take root across our offices.
Sustainability Beyond a Trend
At Borwita, we believe being a world-class distributor goes beyond performance and service it also means embracing responsibility. This campaign is part of our long-term commitment to building a workplace culture that cares for the planet, starting from within.
More than just about plastic, this initiative promotes awareness, accountability, and mindful consumption in our daily lives. Through small but meaningful actions, we aim to align with global sustainability goals while staying true to our identity as a trusted and values-driven FMCG distributor.
Operating in logistics and distribution means having a large footprint and we take that seriously. For Borwita, that means not just leading in efficiency and service, but also in environmental responsibility.
The Bring Your Own Tumbler campaign is only the beginning. More initiatives are on the way focused on reducing waste, optimizing energy use, and cultivating green habits across the organization.
Building a Culture That Cares
At its core, this is all about mindset. When every team member feels empowered to make better choices, that’s when culture starts to shift. Because a workplace isn’t just where we get things done it’s also where we can do good.
Our goal is clear: to be not only one of Indonesia’s top FMCG distributors, but also a company that contributes positively to the environment and society.
Ready to Make a Difference?It doesn’t take much to start.
Bring your own tumbler. Bring your own lunchbox. Inspire your coworkers.
Be the change, one small step at a time.
At Borwita, we believe distribution can be a force for good.
One bottle at a time.
